Events Calendar

Check out what’s going on with MMCi and join us at our next public event.

 

May
13
Thu
Thought Leader Series – Dr. Stacy Wood
May 13 @ 6:00 pm – 6:30 pm

Stacy WoodThe Beyond Politics: Using Consumer Behavior Theories to Promote Covid Vaccination and Other Healthy Choices in a Pandemic

Dr. Woods will discuss the benefits of marketing behavioral theories in promoting healthy choices during Covid-19. Many in healthcare do not understand what marketing is and how it aims to understand people’s multifaceted needs in developing persuasive communications — teaching frontline healthcare workers how to think more like marketers has been an important part of battling this pandemic. Here, this idea will be developed using Covid-19 vaccination efforts as an example and will feature the recent New England Journal of Medicine publication, “Beyond Politics: Promoting Covid-19 Vaccination in the United States,” (https://www.nejm.org/doi/full/10.1056/NEJMms2033790).

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    May
    26
    Wed
    Thought Leader Series – Rob Goodwin, Pfizer Vice President
    May 26 @ 6:00 pm – 6:45 pm

    Join us for this session in our Thought Leader Series and hear from Rob Goodwin, Pfizer Vice President, Operations Center of Excellence.

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