Events Calendar

Check out what’s going on with MMCi and join us at our next public event.

 

May
13
Thu
Thought Leader Series – Dr. Stacy Wood
May 13 @ 6:00 pm – 6:30 pm

Stacy WoodThe Beyond Politics: Using Consumer Behavior Theories to Promote Covid Vaccination and Other Healthy Choices in a Pandemic

Dr. Woods will discuss the benefits of marketing behavioral theories in promoting healthy choices during Covid-19. Many in healthcare do not understand what marketing is and how it aims to understand people’s multifaceted needs in developing persuasive communications — teaching frontline healthcare workers how to think more like marketers has been an important part of battling this pandemic. Here, this idea will be developed using Covid-19 vaccination efforts as an example and will feature the recent New England Journal of Medicine publication, “Beyond Politics: Promoting Covid-19 Vaccination in the United States,” (https://www.nejm.org/doi/full/10.1056/NEJMms2033790).

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    May
    18
    Tue
    Chat with MMCi Alumni – Kelly Bristow of IQVIA
    May 18 @ 6:00 pm – 6:30 pm

    Kelly BristowOur next Alumni webinar will feature Kelly Bristow, MMCi, Associate Director for Therapeutic Strategy at IQVIA. Kelly earned her MMCi degree in 2017. Join us to learn more about her career path, why she pursued the MMCi degree, and her work with IQVIA.

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